Google has recently decided that page-loading speed will be included in its algorithm for its search engine. This means that websites that take longer to load will be penalized by getting a lower ranking.
If your website has a lot that it needs to load, there is a chance that people will become impatient and leave your website before it finishes. They’ll be more likely to visit a different search result that loads faster and gives them the information they need.
Also, a slow-loading website often means that there is a lot of coding involved. All of this coding makes it more difficult for search engines to comb your website and find the relevant information.
First, make sure you have a quality web host. Going the economical route with your hosting provider could also mean less available bandwidth and speed available for your website.
Google offers a free tool, Google Page Speed, that helps show exactly how quickly your website loads and what it can do ot imrpove your website.
Also, try to remove any unnecessary media from your website homepage, like animation and audio. Put any videos on a separate page if it is significantly reduces your page load speed.
Creating a faster-loading website could be a simple step to boosting your natural search engine ranking and bringing in more potential clients.
OneIMS provides multiple online marketing services. Contact us today at 1-888-ONE-IMS-1 or email us at sales@oneims.com.
OneIMS is a Chicago Web Design Company as well as a technology-based marketing service provider. We specialize in integrated marketing solutions such as Search Engine Optimization, Pay-per-click advertisements and email marketing. We employ cross-media marketing solutions that are designed to deliver results. Some of those solutions are Variable Data Printing, Personalized URLs and custom Landing Pages and triggered emails.
by 4 Ways to Take Your Search Engine Optimized to the Next Level
On April 8, 2010 at 9:21 am
[...] that it would begin to use page loading time into account, and we’ve already discussed how a slow-loading website could ruin SEO. Be sure to test your website on multiple browsers to ensure the site loads quickly and [...]